Privacy Policy

Last updated: 12-Dec-2025

1. Introduction

This Privacy Policy explains how ET Swiss AG (“we”, “us”, “our”) collects, processes, stores, and protects personal data when you visit our website www.etswiss.ch
, request information, book services, or purchase products through our integrated online shop.

We process data in accordance with:
• the Swiss Federal Act on Data Protection (FADP/DSG)
• the EU General Data Protection Regulation (GDPR), where applicable

2. Data Controller

ET Swiss AG
Weihermattstrasse 75
5000 Aarau, Switzerland
Email: info@etswiss.ch

Website: www.etswiss.ch

3. Personal Data We Collect

We may collect and process the following categories of personal data:

3.1 Data you provide directly

• Name, address, email, phone number
• Company details (if applicable)
• Booking requests, travel information, transfer details
• Payment information (processed via secure third-party providers)
• Delivery addresses for shop orders
• Passport/ID information (only when required for travel arrangements and with your explicit consent)

3.2 Data automatically collected when you visit the website

• IP address
• Browser type and version
• Device information
• Access dates, times, and pages visited
• Cookies and similar tracking technologies

3.3 Data from third-party sources

• Payment and financial service providers
• Logistics partners
• Hotels, guides, or travel providers
• Public databases (e.g., geolocation verification)

4. Purpose of Data Processing

We process your personal data for the following purposes:

4.1 Service provision

• Managing inquiries, bookings, transfers, tours, and logistics services
• Organising travel arrangements and communicating with service partners
• Processing online shop purchases, shipping, and returns
• Preparing quotations and issuing invoices

4.2 Communication

• Responding to your messages and inquiries
• Sending confirmations, updates, and essential notifications

4.3 Website operation & performance

• Ensuring proper technical functioning of the website
• Improving the user experience
• Conducting analytics and statistical evaluations

4.4 Fulfilling legal obligations

• Accounting
• Compliance with regulations (customs, tax laws, transport laws, etc.)

4.5 Marketing (with consent)

• Sending newsletters, promotions, or special offers
• Personalising marketing communications

You may withdraw your consent at any time.

5. Legal Basis for Processing

Depending on the situation, we process personal data based on:

• Performance of a contract or pre-contractual steps
• Compliance with legal obligations
• Legitimate interests, such as improving services or preventing fraud
• Your explicit consent
• Protection of vital interests (e.g., travel-related safety information)

6. Sharing Personal Data

We only share your data when necessary for business and operational purposes:

6.1 Service partners

• Chauffeur and transportation providers
• Hotels, guides, tourism service providers
• Logistics and warehousing partners
• Shipping and delivery companies

6.2 Technical and administrative partners

• IT and hosting providers
• Email and communication services
• Payment gateways (e.g., Stripe, credit card processors)

6.3 Legal authorities

• Customs authorities
• Border control and regulatory agencies
• Swiss tax authorities, if required by law

We never sell or trade your personal data.

7. International Data Transfers

Your data may be transferred to partners located outside Switzerland or the EU (e.g., Middle East, Asia).

Transfers occur only when:
• the destination country ensures adequate data protection,
• approved contractual protections (e.g., Standard Contractual Clauses) are in place, or
• you give explicit consent.

8. Data Retention

We store personal data only as long as required for:
• fulfilling contractual obligations
• legal retention requirements (e.g., 10 years for accounting records)
• operational necessities

Data no longer required will be deleted or anonymised.

9. Cookies & Tracking Technologies

Our website uses cookies to:
• optimise and secure website functionality
• enable online shop features
• analyse visitor behaviour
• store user preferences

You may disable cookies in your browser settings.
Some features may not function properly if cookies are disabled.

If you use or plan to use Google Analytics, Meta Pixel, etc., I can add the required GDPR wording.

10. Your Rights

Depending on your location (Switzerland, EU, etc.), you may have the following rights:

• Right to access your personal data
• Right to rectification
• Right to deletion (“right to be forgotten”)
• Right to restrict processing
• Right to object to processing
• Right to data portability
• Right to withdraw consent at any time

To exercise your rights, contact: info@etswiss.ch

11. Data Security

We use appropriate technical and organisational measures to protect your data from:
• loss
• misuse
• unauthorised access
• alteration
• destruction

This includes SSL encryption, secure servers, access controls, and encrypted payment processing.

12. Payment Security (Online Shop)

Payments are processed by certified third-party providers using secure, encrypted systems.

ET Swiss AG does not store full credit card numbers.

13. Third-Party Websites

Our website may contain links to external sites. We have no control over the content or privacy practices of such websites and assume no liability for them.

14. Updates to This Privacy Policy

We may modify this Privacy Policy to reflect legal, technical, or business changes.
The latest version will always be available on www.etswiss.ch

15. Contact

For all inquiries regarding data protection, please contact:

ET Swiss AG
Weihermattstrasse 75
5000 Aarau, Switzerland
Email: info@etswiss.ch